Popular Grocery Chain Lidl Just Abruptly Closed 11 Stores

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American grocery shoppers will see less Lidl. The popular German retailer, which rapidly expanded in the US over the previous two years

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Daily Mail said that the chain closed 11 outlets between July 14 and 16. Not all of these places have been open for two years. Carolinas, Virginia

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Discount retailer alleged underperformance for the move. "After a thorough review of our store network, we made the difficult decision to

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close a small number of stores on July 16," Lidl told Winsight Grocery Business via email. "These stores were underperforming, so we closed

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them to focus on sites that are closer to more customers and growing faster. We value the store team members' contributions and want them

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Lidl in Brooklyn Park, Md., closed first on July 14. This December 2020 site has "theft and other crimes" difficulties, according to Fox Baltimore.

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The remaining stores closed permanently on July 16. Oxon Hill, Md., King of Prussia, Pa., Florence, S.C., North Augusta, S.C., Burlington Township,

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It's not the first time Lidl downsized its American footprint. The chain closed its Danville, Va., site on July 28 last year due to underperformance.

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Winsight Grocery Business reported that Lidl lay off 200 people at its Arlington, Va. headquarters in February, signaling its first symptoms of

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difficulty. The company said its team was always analyzing processes "to ensure we are supporting our stores effectively."

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